
ELECTRIC KOOL-AID ACID TEST TITLE CONCEPT
THE ELECTRIC KOOL AID ACID TEST

Process
For years I’ve had an obsession with seeing how far I can push After Effects in recreating handdrawn or handpainted textures and animation. With only about a week and a half to complete this piece from concept to final product I pulled from all the experimentation I’ve done.
I’ve moved on a bit from this process now, but I still get a lot of motion designeers, particularly people with illustration backgrounds, asking for process so I’ve detailed it below:
First, in photoshop I created a large striped image in grayscale using an oil brush, makings sure there was a lot of blending.
I used Tint to color the grayscale image and using a displacment map, moving the image over the Fractal Noise makes it look gooey and flowing.
I animated this sort of blooming shape and used it as a matte for the paint composition. I also added some colored roughen edges rust to make it look grittier and ad some imperfection.
After arranging the blooming shape and some other elements into a loop, I luma matted it using this Tissue Paper texture that I’ve had for a long time. You could probably create something similar using fractal noise, but the important part is that it has a lot of variation in luminance so it will create litte splotches of light and dark and help create imperfections and a sort of brush texture over everything.
Placing that entire stack back over a solid color finishses the effect, adding the splotches of light and dark. I also added some grain over everything, just to add a little more grit.
Again, I could have also simply drawn or traced figures with photoshop brushes, but with so little time to complete this project I was not going to do that.
I used just some really bad (but free!) stock green screen footage of 3D characters walking. The keying I did was not good, but it’s actually IMPORTANT THAT THE KEY IS NOT PERFECT (explained in Step 9).
I added a fill so I can use these characters as a luma matte. Some Roughen edges was also added, which may be made redundent in the next step, but I do think it might add some more imperfection to the edges of the matte. I then arranged some character layers in 3d space.
Adding a glass effect, because the matte is so imperfect creates these flairs and frays to the outer edges of the characters which simulates a sort of paint brush effect.
Creating a luma matte with the tissue paper texture will create the patches of light and dark and imperfections when I use these characters as a luma mate for my colored paint layers.